Bérénice Klein

Style a Kenzo Guitar

Styling project

The goal of this project was to create a product with the style of a brand which does not product this object.

 

The fist step of this project was to study a brand in a group of 4 students to understand the style of this brand. For this project, I studied the brand Kenzo.

 

The second step was to study a product that we wanted to create in the style of the brand (group of 2 students). I decided to create an electric guitar.

 

After that, I had to find some ideas of elements we could modify on the guitar and some ideas of improvements (alone).

With this ideas I realized several pre-concept of electric guitar in the style of Kenzo.

 

Then I picked the best pre-concept to improve it and create my final concept of electric guitar in the style of Kenzo.